USPS Postage Increases Go Into Effect July 12th
The United States Postal Service has officially filed its latest rate case with the Postal Regulatory Commission, with proposed changes set to take effect July 12, 2026.
For marketers, publishers, and brands that rely on direct mail, catalogs, and magazines, this isn’t just a routine update—it’s a moment to reassess strategy, optimize production, and find new efficiencies.
At Royle Printing, we’re already working alongside our partners to stay ahead of these changes and ensure programs remain cost-effective, high-performing, and predictable.
What’s Changing in 2026?
The proposed increases vary by mail class, but most Marketing Mail programs will see increases in the 5–6.5% range for commercial mailings.
Marketing Mail Letters
Average increases around 5.47%–6.5%
Stronger discounts for commingling and deeper presort levels
Increased drop ship discounts (now up to $21/M for SCF entry)
Greater savings opportunity when moving from 3-digit to 5-digit presort
Marketing Mail Flats (Catalogs & Magazines)
More moderate increases, averaging ~1.5%–4.87% for lighter pieces
Heavier pieces (4oz+) may see higher increases without drop shipping
SCF drop ship discounts improved slightly
New 20 oz weight limit (up from 16 oz)
Big Shift: Catalog Promotion Ending
The 10% USPS Catalog Promotion ends June 30, 2026
It may be replaced by a smaller incentive, which is a meaningful reduction in savings for many mailers
Periodicals
Simplified rate structure removing the bundle and container charges
Added Seamless Acceptance, delivery sort container and SCF pallet discounts
Full-Service discount increased
Outside County change 6.5%, In-County change 9.3%, Overall class increase 5-10%
How Royle Helps You Stay Ahead
Smarter Format & Paper Choices
Small adjustments—like basis weight changes or format optimization—can significantly reduce postage without sacrificing quality.
Advanced Mailing Strategies
From co-mail to drop shipping, we build distribution plans that align with USPS incentives.
Early Planning & Transparency
We work proactively with your team to:
Lock in schedules early
Forecast postage scenarios
Provide clear, upfront pricing
USPS Promotion Expertise
Even as promotions evolve, we help you take advantage of every available incentive—from tactile finishes to emerging 2027 programs.
Looking Ahead to 2027
The USPS is already signaling future changes, including:
New Integrated Technology (5%) and Tactile/Sensory (up to 5%) promotions
A new “Impact Messaging” promotion (5%)
A major Direct Mail Discovery promotion (up to 40% for new mailers)
2026 Promotions Calendar
2027 Promotions Calendar
